Marketing Writing and Counsel

Industry: Software
Product: Systems Management Software

What We Did: Wrote direct-mail letters and emails that routinely “pulled” better than the work previously done by the client’s direct-mail firm.

Industry: Software
Product: Broadband Management Software

What We Did: Did editorial planning and wrote best-practices articles for an e-zine with 9,000 subscribers.

Industry: Software
Product: Systems and Applications Management Software

What We Did: Created concepts for webinars and seminars, wrote program agendas, and wrote promotional letters and emails.

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