Market-Moving Communications

How We Do It

Janice Brown & Associates is a communications strategy consultancy, not a traditional public relations agency. We lay the intellectual foundation of your communications with the outside world.

We are earnest, diligent and intense people. Clients have often remarked that we obviously care as much about their success as they do.

We take a hand-crafted, customized approach to each client assignment. At the same time, we draw on our collective experience of many years developing, executing and managing communications programs.

We work with only a few clients at a time, so that each client gets the proper amount of attention and care. We work on your business – we don’t delegate it or outsource it to less-experienced professionals.

When we work with start-ups, we work directly with your company’s CEO, marketing vice president or director, and other senior managers. We have launched a dozen successful ventures, and we have learned that there is no substitute for managers’ involvement in the early days of our relationship. After the foundation is laid, we are pleased to work mainly with your marketing communications people.

We use a number of proprietary communications tools to develop content and programs. These tools include our Pre-Emptive Positioning and Message Workshop, Story-Mining Workshop, Executive Branding Program, and Media Playbooks. The benefit to you: your program starts with time-tested tools and best practices, not a blank piece of paper. 

This saves you time, money and frustration, and it ensures your success.

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